Designing Intelligence
Leading with AI
AI-First Lead Product Designer · UX Strategy · Design Systems · DesignOps
Professional Summary
12+ years designing products that matter — from Fintech and Web3 to Healthcare AI.
I don't just design with AI — I build entire workflows around it. Claude for strategy and copy, Gemini & ChatGPT for research synthesis, Claude Code for rapid prototyping.
At Innobot Health, I shape clinical AI tools that affect how care is delivered. I build design systems teams actually use, hire and mentor designers, and run DesignOps that keeps velocity high. I'm the designer you bring in when you need someone who leads from the whiteboard to the roadmap.
Impact that speaks for itself
Experience
Shipped
Iterations
Rework
Numbers from real products · real teams · real impact
Career Evolution
The Design Journey
Intelligent Product Ecosystems
Leading the paradigm shift in healthcare design. Orchestrating AI-driven UI/UX workflows with Gemini and Claude Code, leveraging n8n automation and rapid experimentation tools like Antigravity and Stitch to build intelligent, scalable, and user-centric healthcare platforms that bridge the gap between design and development.
AI Forward Leadership
Shaping the future of digital products. Leading strategic design for enterprise SaaS, mentoring creative teams, and deeply integrating AI-driven workflows using Gemini, Claude Code, and n8n automation to accelerate and redefine how products are built.
Systems & Strategy
Building civilizational scale. Drove end-to-end product design for B2B apps, and later architected complex Web3 and Fintech dashboards by establishing highly scalable, comprehensive atomic design systems.
Navigating UX Craft
Venturing further to map human needs. Elevated visual standards while heavily focusing on user-centric mobile and web experiences, shifting from pure visuals to functional user flows and logical problem solving.
Visual Design Roots
Like early humans discovering tools, this era was about mastering the fundamentals. Crafting visual design, interaction basics, and understanding brand identity across various agency projects.
How I Design
with
AI
AI isn't a shortcut — it's a force multiplier. Every phase of my process is augmented by the right model at the right moment.
Connects to every
tool I already run
Every AI model, design tool, and automation platform — wired into one intent-driven workflow that ships faster and thinks deeper.
Toolkit & Technologies
The Modern Stack
Fusing traditional design craftsmanship with cutting-edge AI automation.
Design & UI/UX
Transforming complex concepts into intuitive, pixel-perfect realities. Leveraging industry-standard software enhanced by generative AI to accelerate visual exploration and precise interface structuring.
Standard Stack
AI Augmented
Prototyping & UX
Bridging the gap between static screens and living experiences. Utilizing AI predictive models and robust mapping tools to rapidly test and validate user journeys before writing a single line of code.
Standard Stack
AI Augmented
Motion & Interaction
Breathing life into digital products. Crafting fluid, meaningful micro-interactions and cinematic animations using advanced motion frameworks and generative video AI tools.
Standard Stack
AI Augmented
Front-end Engineering
Ensuring design feasibility and flawless developer handoffs. Integrating AI coding assistants to prototype functional components and bridge the execution gap between design systems and live codebases.
Standard Stack
AI Augmented
AI & Productivity
Supercharging daily workflows with state-of-the-art AI assistants. Automating the mundane to focus purely on strategic, creative product leadership and cross-functional alignment.
Standard Stack
AI Core Engines
Continuous Learning & AI Forward
Google AI Studio &
Antigravity Masterclass
HelloPM
AI Tools &
ChatGPT
Be10x
Generative AI
Mastermind
Outskill
I don't just design.
I
build design culture.
The work you see in the portfolio is the output. The systems, processes, and teams behind it are what I actually build.
Team Building
Scaling design orgs from the ground up — not just hiring, but architecting the structure that lets creative teams do their best work.
- Built design teams from scratch across multiple orgs
- Established hiring frameworks and rubrics
- Defined role ladders and growth paths for designers
- Cross-functional partnering with Product & Engineering
DesignOps
Turning design into a scalable system — governance, tooling, and workflows that eliminate rework and accelerate ship velocity.
- Design Systems reducing component rework by 50–60%
- AI workflow integration cutting iteration cycles by 40%
- Handoff standards and dev-collaboration protocols
- Tooling: Figma, Zeplin, Storybook, Notion, n8n
Mentorship & Growth
Growing junior and mid-level designers into independent, strategic contributors — shaping careers, not just critiquing deliverables.
- Mentored designers across levels (junior → senior)
- Regular 1:1s, portfolio reviews, and critique sessions
- Created internal learning resources and workshops
- Championed psychological safety in design critiques
Selected Work
Featured Projects
Atlas Freight
Real-time supply-chain visibility across ocean, road, rail, and air. Know where everything is.
Vector
See what your models actually do in production. Tracing, evals, and cost monitoring for AI teams.
Caldera
An invitation-only collection of private houses. Stay somewhere that remembers you.
Wonder Smiles
A fear-free pediatric dental clinic brand and website — where kids actually want to visit the dentist.
MAISON ORÉ
A quiet-luxury atelier. Considered garments, made in limited runs, built to outlast the season.
Meridian
The operating account for modern companies. Treasury, cards, and bill pay, reconciled to the cent.
Vera
Primary care that actually knows you. Same-day visits, a dedicated care team, one calm place for your family.
Northwind
The workflow platform for operations teams. Orchestrate complex processes with the governance enterprise demands.
Lumen
A self-custodial wallet for actual humans. Hold, swap, and spend onchain assets — keys only you control.
Nexus Play
Dive into a massive library of 145 premium browser games.
Collate — Enterprise
Commercial AI-powered data intelligence platform for enterprise data teams
OpenMetadata Website
Open-source data platform marketing site — discovery, observability, and governance
Collate.io Website
Enterprise B2B marketing site for the commercial Collate data intelligence platform
Crop.photo
Home Page Redesign Concept focusing on seamless user experience.
TripBits
Revolutionizing Your Travel Experience. Booking flights just became easier, smarter, and more rewarding!
Sahal Wallet
Multichain and Multi-asset crypto wallet with high security features.
What leaders & collaborators say
"Rupesh is a silent river with a lot of depth in him. He is very bright at what he does and takes every task effectively. He is very lively and friendly at work. Every task he takes, he completes on time without complaints. A great team player and leader."
Rutika Paannchal
Sr. Manager HRBP @ Jio Platforms
"Rupesh transformed our complex data platform into an intuitive, beautiful experience. His strategic approach to design systems and AI workflows saved us months of engineering time while elevating the entire product beyond our initial vision."
Dean E. Pruitt
VP of Product, TechFlow
"Rupesh is genuinely one of the best person to work with. He approaches every task with clarity, precision, and a deep understanding of concepts. He breaks down complex problems into effective solutions, combining creativity with practicality."
Reethika Ravichandran
AI-First Product Design Lead
"Rupesh is a silent river with a lot of depth in him. He is very bright at what he does and takes every task effectively. He is very lively and friendly at work. Every task he takes, he completes on time without complaints. A great team player and leader."
Rutika Paannchal
Sr. Manager HRBP @ Jio Platforms
"Rupesh transformed our complex data platform into an intuitive, beautiful experience. His strategic approach to design systems and AI workflows saved us months of engineering time while elevating the entire product beyond our initial vision."
Dean E. Pruitt
VP of Product, TechFlow
"Rupesh is genuinely one of the best person to work with. He approaches every task with clarity, precision, and a deep understanding of concepts. He breaks down complex problems into effective solutions, combining creativity with practicality."
Reethika Ravichandran
AI-First Product Design Lead
"An exceptional design leader. He doesn't just push pixels; he fundamentally understands business logic and user psychology. The Fintech dashboard he delivered blew our stakeholders away."
Sarah Miller
Founder, FinanceOS
"I had the opportunity to work with Rupesh for over 2 years. Throughout this time, he consistently demonstrated humility, collaboration, and a strong willingness to share his knowledge with others."
Prerana Poojary
Human Resource Professional
"Rupesh brought a modern, clean, and scalable vision to our brand. His ability to integrate AI-driven workflows into our design systems completely revolutionized how our team operates day-to-day."
Alex Lee
CTO, DataSync
"An exceptional design leader. He doesn't just push pixels; he fundamentally understands business logic and user psychology. The Fintech dashboard he delivered blew our stakeholders away."
Sarah Miller
Founder, FinanceOS
"I had the opportunity to work with Rupesh for over 2 years. Throughout this time, he consistently demonstrated humility, collaboration, and a strong willingness to share his knowledge with others."
Prerana Poojary
Human Resource Professional
"Rupesh brought a modern, clean, and scalable vision to our brand. His ability to integrate AI-driven workflows into our design systems completely revolutionized how our team operates day-to-day."
Alex Lee
CTO, DataSync
AI + Design Perspectives
Thinking Out Loud
Got a product that needs AI-powered design leadership?
Whether you're building a Healthcare AI platform, scaling a SaaS product, or standing up a design team — let's talk. I work best where design, strategy, and AI intersect.